Do you want to be?

It’s time for me to stick my neck out a tad here and say that in the field of Business Coaching and Mentoring I consider myself to be an expert. So what makes me an expert you may ask?

If you want to be an expert in your field, you’re going to need help to get there!

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It’s not just because I have been coaching most of my working life, (reflection is a beautiful thing), but it’s more about the fact that I have totally immersed myself in the field of Business Coaching. I’ve gathered as much knowledge as possible and applied it wherever possible.

I have 45 years experience of running a business, I hold a business degree and a degree in coaching and mentoring. I now feel that it’s really paying off with a level of skills, knowledge, expertise and qualifications that few others possess.


“What is expertise? Having a great deal of knowledge or skill in a particular area!”


So how does that make me feel? I experience an elevated level of respect from my colleagues and clients. When I am coaching I am taken seriously, I am sought out by others to add my two-penneth worth in topics for debate, I feel empowered and engage in deliberate practice.


“What is an expert? A person who is very knowledgeable about or skilful in a particular area!”


Experts know their stuff. They have vast pools of knowledge, built up over many years, and can be relied upon to provide accurate, insightful answers to even the toughest questions within their field of expertise.

They have an abundance of wisdom, experience, and capability-and they aren’t afraid to use it.

According to The Harvard Business Review, real expertise must pass three tests:

  1. It must lead to performance that is consistently superior to that of the expert’s peers.

  2. Real expertise produces concrete results.

  3. True expertise can be replicated and measured in the lab. “If you cannot measure it, you cannot improve it.”

Becoming an expert overnight just isn’t going to happen. You are going to have to put a lot of work and dedication into becoming an expert at anything.


“And it’s not all about talent!”


Thorough research has shown that individuals identified as ‘ordinary’ rather than ‘talented’ can become exceptionally skilled in many fields with the right coaching. However, continued improvement beyond a certain point takes motivation, time and know-how … and many people lack all three.

Once you are seen as an expert in your particular field, it can, of course, open up the door for bigger and better business opportunities.

Every article I have read about becoming an expert has one thing in common: they all say you must employ a mentor or coach. So if you would like to be an expert in your field start considering who would be your best mentor or coach and take action today.

Just imagine actually feeling like the confident authority you dream of becoming? See yourself talking to others and not feeling the slightest twinge of anxiety as you tell them why you are an expert in your field.


“Would you like to know more?”


I am an expert business coach and mentor who has enough knowledge, skills, expertise and qualifications to help others confidently.

If that resonates with you, call me on 01280 700405 or click here to ping me an email and let’s see how I can help you to become an expert too.

Until next time …




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