Planning
People
Processes
Positioning
4P Business Development Ltd
4P Business Development Ltd
4P Business Development Ltd
4P Business Development Ltd
4P Business Development Ltd
4P Business Development Ltd
4P Business Development Ltd
4P Business Development Ltd

Profitability

Working on the Planning, People, Processes and Positioning Creates Profitability

Complicated, but doesn’t need to be confusing …

One of the main reasons people give for leaving organisations is that they have stopped growing. Growth brings energy, vitality, life and challenge so without growth, you’re just going through the motions …

Employee engagement is vital for any organisation that wishes to grow!

copyright: 4p business development

You need to create a culture of learning and growth within your business and you will maximise the talent of your team and see a greater return on your investment.

Making employee engagement a positive experience can prove to be extremely attractive, providing:

  • Enhancement

  • Efficiency

  • Experience

  • Effectiveness

  • Transformation and growth

Attracting the best people to your business and subsequently keeping hold of them is one of the biggest challenges for any growing business.

Engaging with your employees is a key factor to motivation and retention. People who feel valued as an individual and are included in the company’s goals, will work harder, smarter and feel appreciated.

Employers are finding that top candidates are hard to find, expensive and often snapped up by high-profile blue-chip companies. Maximizing the skills available to you within your own organisation is far more beneficial and profitable.

 

“Have you heard about the three Es?”

 

Employee Engagement is often confused with the idea of employee satisfaction. While the two are related, they are unique. Satisfaction has to do with contentment, while engagement is about connection.

We may see an employee who is satisfied with their salary and the people they work with, but that doesn’t mean they are engaged. An engaged employee is someone who is more than satisfied. They are inspired, interested and committed to their work.

In some ways, being engaged can be considered the opposite of being burnt out. A burnt out employee feels cynical about their work, but when employees are engaged, they are positive about what they do and how it contributes to their personal and company-wide goals.

Employee Experience begins the moment someone starts the application process at your organisation to the day they take their exit survey after leaving the company. This experience isn’t static. In fact, it can change from day to day.

While employee experience can and will fluctuate over time, it’s useful to think about it in terms of key milestones in the overall employee lifecycle – candidate onboarding, training, exit, alumni.

Employee Effectiveness as the next generation of performance reviews. They both communicate how an individual or team is doing, but employee effectiveness also empowers individuals and teams to drive their own development.

It’s not about telling them what they need to do, but giving them the feedback and the resources to decide their own career path. When the right criteria and metrics are used, employee effectiveness also eliminates the biases that often occur with subjective performance reviews.

Some of the aspects you may wish to give your consideration to are:

  • How to increase employee engagement and grow your workplace culture

  • How to understand the employee experience at your workplace and why it matters

  • How to conduct performance reviews to provide meaningful feedback on employee effectiveness

  • How to conduct an employee survey

Untangling what employee engagement really means can be complicated, but that doesn’t mean it needs to be confusing. Once you understand how it can bring benefits to your organisation, you can start to build a feedback platform to gain better insights about your employees.

 

“And with that information, you can act to make your company the best it can be for everyone!”

 

If you’d like to learn more about employee engagement and how it can really help you to grow do give me a call on 01280 700405 or click here to ping me an email and let’s see how I can help you.

Until next time …

KATH BONNER-DUNHAM

 

PS:

If you’re looking for a partner to help grow your business, visit www.4pbusinessdevelopment.co.uk to discover how 4P Business Development can help you!

A strategic process for business success ..

One of the secrets to business success is the right pricing. Price your products for your target market and that can enhance how much you sell, creating solid growth …

f your price isn’t right then you’re going to be losing money!

copyright: 4p business development

Get your pricing strategy wrong, and you may well create problems that your business may never be able to overcome. The first thing you have to understand is that the price you get to charge is a function of your ability to sell and nothing else.

For some companies, the pricing strategy for products and services is based purely on a combination of covering costs and making a profit. Smart businesses understand that you can fail to gain new customers just as easily because your price is too low.

 

“Did you know it’s 6 times more expensive to win a new client than to retain an existing one?”

 

When customers leave you, it has very little to do with how much you charge, it is much more likely to be that they perceive that “you do not care”, so never be afraid of raising your prices.

Raising your prices means you can:

  • improve your profit margins to help grow your business quicker

  • don’t need to sell more products

  • determine A-grade customers from D-grade ones

  • distinguish yourself from competition and their similar rates

  • make a statement about your product/service quality

  • focus on other areas of improvement

Customers who are disgruntled about price increases are the minority, and any losses from leaving customers can be compensated by increased profit margins from your new higher prices.

Reviewing your pricing should be done at least once a year. Remember, as costs go up your profit goes down, so if you don’t put up your prices then eventually, you’re not going to make any profit at all and, well, you know what happens to your business then?

 

“Don’t be greedy though. Any price increases you make need to be easily explained to your customers!”

 

If you’d like to talk about your profitability, or indeed review your business to see what your pricing should really be, you can call me on 01280 700405 or click here to ping me an email and let’s see how I can help you.

Until next time …

KATH BONNER-DUNHAM

 

PS:

If you’re looking for a partner to help grow your business, visit www.4pbusinessdevelopment.co.uk to discover how 4P Business Development can help you!

What our clients say

"Kath Bonner-Dunham gets results. She has the powerful ability to cut through the distraction, noise, and chaos that beset so many business owners today. Her refreshingly clear communication and straight-to-the-heart approach are a gift to her clients."

Michael C. Cody
My Coaches Coach

2017-07-16T23:19:04+00:00

Michael C. Cody
My Coaches Coach

"Kath Bonner-Dunham gets results. She has the powerful ability to cut through the distraction, noise, and chaos that beset so many business owners today. Her refreshingly clear communication and straight-to-the-heart approach are a gift to her clients."
“Kath is a highly committed and energetic Business Mentor with a strong focus on providing a high quality client service. Armed with a wide ranging support and resources she is well placed to support the needs of SME’s.”

Bernard Goodchild

2017-07-16T23:32:41+00:00

Bernard Goodchild

“Kath is a highly committed and energetic Business Mentor with a strong focus on providing a high quality client service. Armed with a wide ranging support and resources she is well placed to support the needs of SME’s.”
“Kath has very good work ethics, she delivers a high standard of coaching and has mentored my staff and I on a specific project with great results.”

Sali Brown
Chelton Brown

2017-07-20T14:02:49+00:00

Sali Brown
Chelton Brown

“Kath has very good work ethics, she delivers a high standard of coaching and has mentored my staff and I on a specific project with great results.”
“Kath is a superb Business Mentor. She asks perceptive questions that enable her to gain a rapid grasp of the key issues in a business so that she can provide exactly the right resources to support the business in the way that is right for them.”

Elaine Whittaker
Marketing Being

2017-07-20T14:03:52+00:00

Elaine Whittaker
Marketing Being

“Kath is a superb Business Mentor. She asks perceptive questions that enable her to gain a rapid grasp of the key issues in a business so that she can provide exactly the right resources to support the business in the way that is right for them.”
“I cannot recommend Kath highly enough. I hired Kath to work with us as a business mentor last year and in addition has subsequently been working with our management team and staff on a monthly basis. Kath is an excellent mentor, has great rapport with all our staff who have responded to her advice and mentoring in a very productive and positive way. I am sure that we will continue to use her invaluable services for many years to come.”

Jo Robinson
Indulgence Bespoke Catering

2017-07-20T13:51:44+00:00

Jo Robinson
Indulgence Bespoke Catering

“I cannot recommend Kath highly enough. I hired Kath to work with us as a business mentor last year and in addition has subsequently been working with our management team and staff on a monthly basis. Kath is an excellent mentor, has great rapport with all our staff who have responded to her advice and mentoring in a very productive and positive way. I am sure that we will continue to use her invaluable services for many years to come.”
“Kath is just a person you need to know! She can help you on many levels and she helped me as a Mentor and the results were fabulous!”

Raine Hilson
Banbury-Cross.co.uk

2017-07-16T23:48:54+00:00

Raine Hilson
Banbury-Cross.co.uk

“Kath is just a person you need to know! She can help you on many levels and she helped me as a Mentor and the results were fabulous!”
“Kath is an inspiring Business Mentor. Selection Matters has been using Kath on ongoing basis for more than two years and she has added real value to our business. She is full of ideas and an expert in her field. I would highly recommend Kath to any business owner who wants to accelerate the growth of their business!”

Izabela Cooper
Selection Matters

2017-07-20T13:56:45+00:00

Izabela Cooper
Selection Matters

“Kath is an inspiring Business Mentor. Selection Matters has been using Kath on ongoing basis for more than two years and she has added real value to our business. She is full of ideas and an expert in her field. I would highly recommend Kath to any business owner who wants to accelerate the growth of their business!”
“Kath worked with me over a period of time as a Coach to help me get my business back on track after I had decided to part company with my Business Partner. Kath was very good at helping me to see the way forward myself and to understand what I had to do and why. Anyone wishing to build a successful business would find Kath’s help and skills a golden opportunity to help them succeed. She is highly recommended.”

Rona Cant
Explorer, Author & International Speaker

2017-07-20T13:57:41+00:00

Rona Cant
Explorer, Author & International Speaker

“Kath worked with me over a period of time as a Coach to help me get my business back on track after I had decided to part company with my Business Partner. Kath was very good at helping me to see the way forward myself and to understand what I had to do and why. Anyone wishing to build a successful business would find Kath’s help and skills a golden opportunity to help them succeed. She is highly recommended.”
“Kath listened to my situation and gave me some surprising suggestions. Although I was well qualified, with an MSc and an MBA, Kath pointed out that my sales and marketing knowledge was practically non-existent. Kath is exactly the kind of Business Mentor I needed – straight talking and not afraid to tell uncomfortable truths. It is precisely this style that produces the brilliant results Kath gets for her clients. In summary, if you want results, not platitudes, go to Kath.”

Sue Priest
Ems2

2017-07-20T14:00:58+00:00

Sue Priest
Ems2

“Kath listened to my situation and gave me some surprising suggestions. Although I was well qualified, with an MSc and an MBA, Kath pointed out that my sales and marketing knowledge was practically non-existent. Kath is exactly the kind of Business Mentor I needed – straight talking and not afraid to tell uncomfortable truths. It is precisely this style that produces the brilliant results Kath gets for her clients. In summary, if you want results, not platitudes, go to Kath.”
“Kath is a very personal Business Mentor who has provided us with valuable information and contacts. Kath is very reliable and always ready to answer any questions we may have for her. She has a wealth of knowledge regarding marketing and business development idea’s and has really pushed our company in the right direction. Her enthusiasm and drive is really inspiring and she has played an important role in helping our venture become a reality.”

Bryony Brice
Betty Brice

2017-07-20T13:54:59+00:00

Bryony Brice
Betty Brice

“Kath is a very personal Business Mentor who has provided us with valuable information and contacts. Kath is very reliable and always ready to answer any questions we may have for her. She has a wealth of knowledge regarding marketing and business development idea’s and has really pushed our company in the right direction. Her enthusiasm and drive is really inspiring and she has played an important role in helping our venture become a reality.”
“Kath gave us just the encouragement we needed when we started out in business and then continued to be on hand when we needed further advice. Kath understands the needs of small businesses and has a huge network of very useful contacts. She is a firm, no nonsense person and we have great confidence in the excellent service she provides.”

Jeremy Sacha
Sacha Barnes

2017-07-20T14:05:25+00:00

Jeremy Sacha
Sacha Barnes

“Kath gave us just the encouragement we needed when we started out in business and then continued to be on hand when we needed further advice. Kath understands the needs of small businesses and has a huge network of very useful contacts. She is a firm, no nonsense person and we have great confidence in the excellent service she provides.”
“Kath takes an interest in your business, and is excellent at identifying key areas for development. She’s wonderfully positive, full of enthusiasm and good ideas, and has a huge network of contacts that she shares to create positive outcomes for all involved. I would thoroughly recommend Kath to anyone wanting to develop or grow their business who needs a solid sounding board and progress monitor.”

Sophie Breslin
Athensis

2017-07-20T14:01:55+00:00

Sophie Breslin
Athensis

“Kath takes an interest in your business, and is excellent at identifying key areas for development. She’s wonderfully positive, full of enthusiasm and good ideas, and has a huge network of contacts that she shares to create positive outcomes for all involved. I would thoroughly recommend Kath to anyone wanting to develop or grow their business who needs a solid sounding board and progress monitor.”
“Kath is a skilled and experienced Business Coach, Mentor and Adviser who will always go the extra mile to bring value to her clients.”

Charles Briggs
CMC Partnership

2017-07-20T14:07:00+00:00

Charles Briggs
CMC Partnership

“Kath is a skilled and experienced Business Coach, Mentor and Adviser who will always go the extra mile to bring value to her clients.”
“Kath is an amazing woman. Kath can get to the root cause of the ‘blockage’ which is mostly in us. If you thought you were good, you will be 10 times better after meeting Kath.”

Dan Kaye
Smith Kennedy Ltd

2017-07-20T14:04:40+00:00

Dan Kaye
Smith Kennedy Ltd

“Kath is an amazing woman. Kath can get to the root cause of the ‘blockage’ which is mostly in us. If you thought you were good, you will be 10 times better after meeting Kath.”
"Marshes know, like and trust Kath and have benefited immensely from her wisdom, experience, and encouragement. If you're looking for a professional, personal and honest intervention that will help kick your business into its next vital stage of development then arrange to meet with Kath."

Phil Cockayne & Danny Jones
Marshes

2017-07-16T23:51:54+00:00

Phil Cockayne & Danny Jones
Marshes

"Marshes know, like and trust Kath and have benefited immensely from her wisdom, experience, and encouragement. If you're looking for a professional, personal and honest intervention that will help kick your business into its next vital stage of development then arrange to meet with Kath."
“In few words Kath is a highly motivated, professional and results driven mentor with great experience and know how. A must for all business people in need of mentoring/coaching to get the best out of you. I recommend her enthusiasm and warmth to anyone looking to improve their management skills.”

Alan Cooper
Westmoreland Mechanical Testing and Research Ltd

2017-07-20T13:55:59+00:00

Alan Cooper
Westmoreland Mechanical Testing and Research Ltd

“In few words Kath is a highly motivated, professional and results driven mentor with great experience and know how. A must for all business people in need of mentoring/coaching to get the best out of you. I recommend her enthusiasm and warmth to anyone looking to improve their management skills.”
“Kath’s support has meant we have many more business ideas and avenues to explore and her input has been motivational, relevant and very insightful. For anyone looking for some sound business advice, I would recommend Kath very highly indeed.”

Duncan Cooper
Selection Matters

2017-07-20T13:49:43+00:00

Duncan Cooper
Selection Matters

“Kath’s support has meant we have many more business ideas and avenues to explore and her input has been motivational, relevant and very insightful. For anyone looking for some sound business advice, I would recommend Kath very highly indeed.”
“Kath is a dynamic, inventive and challenging business coach able to adapt her style to suit her client’s needs and their preferred way of working. With Kath’s help I was able to push aside limiting beliefs that were holding me back and form a clearer vision of what I want for my business and myself. I now have a game plan in place and am working steadily to put it into place.”

Lesley Long
Women Go Wild Outdoors

2017-07-16T23:50:27+00:00

Lesley Long
Women Go Wild Outdoors

“Kath is a dynamic, inventive and challenging business coach able to adapt her style to suit her client’s needs and their preferred way of working. With Kath’s help I was able to push aside limiting beliefs that were holding me back and form a clearer vision of what I want for my business and myself. I now have a game plan in place and am working steadily to put it into place.”
“Kath Bonner-Dunham is the ultimate networker – always on the look-out for how she can help the people with whom she comes into contact. Her entire focus is to help others find the solutions which work for them, and she will go well out of her way to find them the right support. People are drawn to Kath’s commitment, energy and integrity, and I am delighted to recommend her and the services she provides.”

Kate Mercer
Shine Consulting

2017-07-20T13:59:01+00:00

Kate Mercer
Shine Consulting

“Kath Bonner-Dunham is the ultimate networker – always on the look-out for how she can help the people with whom she comes into contact. Her entire focus is to help others find the solutions which work for them, and she will go well out of her way to find them the right support. People are drawn to Kath’s commitment, energy and integrity, and I am delighted to recommend her and the services she provides.”

Are you a business owner with a passion and desire to grow your business?

To discuss your specific requirements and to arrange a diagnostic meeting, contact us today.